Who We Do It For
Publishers such as...
The future of the news business is a matter of constant debate.
Media companies are considering, testing and implementing a variety of ways to generate revenue, from pay walls to publicly funded journalism projects.
The Perfect Market technology platform offers professional publishers of branded content the opportunity to increase revenue and traffic with little effort and no risk.
In recent years, traditional publishers have suffered a triple blow with the recession, changes in the behavior of consumers online and the continued rise of free digital news. (The Pew Research Center‘s Project for Excellence in Journalism State of the News Media 2010 report found that about 71% of internet users, or 53% of all American adults, get news online today.)
At a time when publishers are restructuring to minimize their expenses and capital costs, it is impossible for them to take on new investments in infrastructure and business models.
Perfect Market’s solution does not require any investment from publishers. We help professional journalistic enterprises identify, distribute and monetize in entirely new ways.
