Press Releases
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Perfect Market’s Tim Ruder to Speak at SXSW 2012
March 12, 2012 via Yahoo News
Perfect Market, a leading provider of traffic and content optimization solutions for web publishers, announced today that Chief Revenue Officer Tim Ruder will speak at the SXSW Interactive Conference on Monday, March 12, in Austin, Texas.
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Perfect Market Names Valerie Williamson Vice President of Strategic Accounts
February 15, 2012 via Yahoo News
Pasadena, CA (PRWEB) February 15, 2012
Perfect Market, a leading provider of traffic and content optimization solutions for web publishers, announced today that it has hired Valerie Williamson as Vice President of Strategic Accounts. She will be responsible for business development and working with strategic partners to introduce Perfect Market’s technology across their organizations. -
Jay Budzik Joins Knight News Innovation Lab Advisory Board
January 25, 2012 via Yahoo News
PASADENA, CALIF. – January 25, 2012 – Perfect Market, Inc., a leading provider of traffic and content optimization solutions for web publishers, announced that Jay Budzik, chief technical officer at Perfect Market, has been appointed to the Knight News Innovation Laboratory (Knight Lab) advisory board. Established in 2011 with a $4.2 million grant from the John S. and James L. Knight Foundation, the Knight News Innovation Lab is a first-of-its-kind lab that brings together journalists and computer scientists to develop and deply technology that will accelerate innovation in the news industry and, ultimately, improve the news and information people use to understand their communities and run their lives.
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Perfect Market CEO Julie Schoenfeld to be Honored as NAWBOLA "Innovator of the Year"
January 18, 2012 via Yahoo News
Pasadena, Calif. (PRWEB) January 18, 2012
The Los Angeles chapter of the National Association of Women Business Owners (NAWBO-LA) and the NAWBO-LA Foundation have announced that Perfect Market CEO Julie Schoenfeld will be one of seven honorees for 2012 at the 26th Annual NAWBO-LA Leadership and Legacy Awards Luncheon. The NAWBO-LA Awards aim to give deserved tribute to top achievers and advocates in the women's business community and recognize their contributions to the advancement of women. The event will take place from 11:00 a.m. to 2:00 p.m. Friday, March 23, 2012 at the JW Marriott at LA LIVE.
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International News Site GlobalPost Implements Perfect Market Professional
January 12, 2012 via Yahoo News
Pasadena, Calif. (PRWEB) January 12, 2012
Perfect Market, Inc., a leading provider of traffic and content optimization solutions for web publishers, today announced that it has partnered with acclaimed international news site GlobalPost. In a continued effort to serve highly relevant content to its readers, GlobalPost has implemented Perfect Market Professional (Pro)™ to increase reader engagement across their site and capture new revenues from performance-based text advertising.
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Perfect Market and Gumiyo Partner on Mobile Content Service Yahoo News
January 09, 2012 via Yahoo News
Pasadena, Calif. (PRWEB) December 29, 2011
Perfect Market, a leading provider of traffic and content optimization solutions for web publishers, and Gumiyo, a leading provider of mobile development and mobile publishing solutions, have partnered to combine their services on a mobile platform for publishers.
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Business Insider Adopts Perfect Market Enterprise to Grow Revenue
December 20, 2011 via Yahoo News
Pasadena, Calif. (PRWEB) December 15, 2011
Perfect Market, Inc., a leading provider of traffic and content optimization solutions for web publishers, today announced that it has partnered with Business Insider. In a continued effort to serve highly relevant content to its readers, Business Insider has implemented the Perfect Market Enterprise platform across its premier properties and verticals, which include Silicon Alley Insider, The Wire, Clusterstock, Money Game, War Room and Sports Page, among others. Developed and written exclusively for today's thought-leaders, Business Insider provides continuous real-time news, analysis, and original commentary with a distinctive voice designating it as the future of business news.
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How Does An Article Get to the Top of Google News?
September 22, 2011 via PR Web
Pasadena, CA (PRWEB) September 22, 2011 Today at the Online News Association conference in Boston, MA, Perfect Market, Inc., Local SEO Guide and Newsknife released a new survey detailing never before seen insights into how articles are ranked by Google News. Respondents included the news publishing industry’s most influential online strategists. Participating news SEOs have worked with publishers including The New York Times Company, The Tribune Company, Time Warner and Conde Nast.
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Perfect Market CEO Julie Schoenfeld to Speak at LAVA Investment Capital Conference
June 21, 2011 via SFGate
Pasadena, CA (PRWEB) June 21, 2011
Perfect Market, Inc., a leading provider of traffic and content optimization solutions for web publishers, today announced that CEO Julie Schoenfeld will speak on the Los Angeles Venture Association Investment Capital Conference panel discussion "Growth Capital Financing."
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Philadelphia Media Network's Yoni Greenbaum to Speak at Digital Publishing & Advertising Conference
June 08, 2011 via SFGate
Pasadena, CA (PRWEB) June 08, 2011
Perfect Market, Inc., a leading provider of traffic and content optimization solutions for web publishers, today announced that Yoni Greenbaum, Philadelphia Media Network's Vice President and General Manager, Digital, will speak on the Digital Publishing & Advertising Conference panel discussion "Subscriptions, Paywalls and Real Money. Will Users Pay Up or Fade Away?"
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Perfect Market CEO Julie Schoenfeld to Speak at Needham & Co.'s 6th Annual Internet & Digital Media
June 06, 2011 via SFGate
Pasadena, CA (PRWEB) June 06, 2011 — Perfect Market, Inc., a leading provider of traffic and content optimization solutions for web publishers, today announced that Chief Executive Officer Julie Schoenfeld will speak on the Needham & Company's Internet & Digital Media Conference panel discussion "Monetizing Content Online."
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Perfect Market Names Mark Bell Senior Vice President of Sales
May 23, 2011 via PRWeb
Pasadena, CA (PRWEB) May 23, 2011 — Perfect Market, Inc., a leading provider of traffic and content optimization solutions for web publishers, today announced that it has hired Mark Bell as Senior Vice President of Sales. Bell joins Perfect Market after 25 years leading technology sales and business and development at leading startups and large public companies.
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Perfect Market VP Sheigh Crabtree to Speak at Digital Hollywood Spring
May 03, 2011 via San Francisco Chronicle
Pasadena, CA (PRWEB) May 4, 2011 —
Perfect Market, Inc., a leading provider of traffic and content optimization solutions for web publishers, today announced that Sheigh Crabtree, Vice President of Audience Development, will speak on the Digital Hollywood Spring panel, “Marketing Primetime Hollywood Content."
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The Times Internet Limited of India Adopts Perfect Market to Grow Revenue
April 05, 2011 via PR Web
Pasadena, CA (PRWEB) April 05, 2011 —
Perfect Market Inc., a leading provider of traffic and content optimization solutions for web publishers, has partnered with The Times Internet Limited of India. In a continued effort to serve highly relevant content to its readers, The Times Internet Limited of India announced that it has implemented Perfect Market’s powerful technology platform across its premier properties TheTimesofIndia.com and EconomicTimes.com.
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Perfect Market Chief Technology Officer Dr. Jay Budzik to Speak at SES New York
March 21, 2011 via SFGate
Pasadena, CA (PRWEB) March 21, 2011
Perfect Market, Inc. (www.perfectmarket.com), a leading provider of traffic and content optimization solutions for web publishers, today announced that Jay Budzik, Chief Technology Officer, will speak on the SES New York panel discussion, "Content Marketing Optimization".
Budzik's SES New York session is scheduled to take place Thursday, March 24, 2011 at 2:00 pm EST at the Hilton New York, 1335 Avenue of the Americas, New York, NY 10019.
In the News
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Expressive, Editorial and Intentional Content
May 18, 2012 via Power Points
Julie Shoenfeld of Perfect Market updated her summary of the LUMAscape for display and...
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Getting Smart About Digital Revenue
February 22, 2012 via eMedia Vitals
Successfully increasing digital revenues really boils down to understanding audience...
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Julie Schoenfeld to be on Broads Circle’s Women Leaders at Fast Growth Companies Panel
January 25, 2012 via Broads Circle
Perfect Market CEO Julie Schoenfeld will participate in Broads Circle's Women Leaders at...
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Keyword: Optimization
January 09, 2012 via eMedia Vitals
Optimization – of revenue streams, readership and advertiser expenditures – will be...
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7 Ways Salespeople Can Better Understand the Editorial Side of News
December 20, 2011 via Media Shift
There was quite a reaction to my previous column, suggesting editors learn more about,...
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Getting smart about digital revenue
November 17, 2011 via eMedia Vitals
Successfully increasing digital revenues really boils down to understanding audience...
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Perfect Market’s Julie Schoenfeld Is Helping Media Companies Find New Models
October 03, 2011 via Fast Company
Startup Perfect Market has found its niche helping publishers determine the most...
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A Tip Sheet for Winning Top Billing on Google News
September 26, 2011 via The Atlantic Wire
t's no secret that a link on Google News will send a fire hose of traffic to your...
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How Do You Get To The Top of Google News?
September 26, 2011 via Google News
That’s the question on the minds of pretty much everyone in the news industry. And...
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Newspaper Publishers: It’s Time To Embrace “Fly-By” News Readers
June 17, 2011 via Business Insider
Facing a steady decline in print revenues, news publishers have struggled to build...
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Perfect Market Hosts Interactive Advertising Bureau Webinar
April 29, 2011 via IAB Webinar
Tim Ruder and Sheigh Crabtree recently hosted a live webinar with the Interactive...
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Perfect Market Helps Pubs Monetize Their Content Vaults
April 21, 2011 via ad:tech Startup Watch
How long does a piece of content remain engaging to consumers? It depends, of course....
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5 Hot Start-Ups Big Tech Is Betting On
February 03, 2011 via The Street
Perfect Market works with publishers like The Los Angeles Times, The Chicago Times and...
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Perfect Market in the News: Comcast Funding Highlights
January 20, 2011 via Perfect Market Blog
Perfect Market announced a $9 million round of funding led by Comcast Interactive...
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Perfect Market Gets Funds; CEO Schoenfeld Talks Patents and Publishers
January 19, 2011 via AdExchanger.com
Traffic and content optimization company Perfect Market announced that it has raised an...










