Blog - Tag:Newsroom

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When SEO & Accuracy Don’t Match

SEO is based on what people are typing into search engines. It’s relatively black and white, people are looking for something or they are not. So what happens when people’s searches are based on entirely a misperception? A recent incident surrounding the construction of an Islamic Community Center (two blocks from) the World Trade Center site, has led news organizations to look more carefully at the issues that arise when SEO and journalistic accuracy don't mix.

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31 August 2010 By Perfect Market

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Tags: seo, journalism, newsroom, accuracy, manhattan, mosque, ground zero, islamic community center,

Algos for Journos: Algorithms are Journalism’s New Black

“Welcome to the era of the algorithm as editor" is a newsroom call to arms, and it will change the way newsrooms report, deliver, package and earn a living from the content they produce.

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12 July 2010 By Perfect Market

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Tags: revenue, content, newsroom, editor, package, deliver, algorithm, report, lee glandorf, perfect market,