Search and Social Connection: Marketing Alignment in a Google and Facebook World
Tim Ruder and Sheigh Crabtree recently hosted a live webinar with the Interactive Advertising Bureau.
The IAB provided us with a great opportunity to highlight two cases studies, discuss Google +1 updates, and offer some actionable tips for publishers and enterprise companies to align search and social efforts.
The IAB webinar “The Search and Social Connection: Marketing Alignment in a Google and Facebook World” follows.
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