SEO is based on what people are typing into search engines. It’s relatively black and white, people are looking for something or they are not. So what happens when people’s searches are based on entirely a misperception? A recent incident surrounding the construction of an Islamic Community Center (two blocks from) the World Trade Center site, has led news organizations to look more carefully at the issues that arise when SEO and journalistic accuracy don't mix.
WikiLeaks' advance cooperation with influential media outlets demonstrates that, even as WikiLeaks attempts to transform the very nature of investigative journalism, it is open to high-level collaboration and validation from traditional media.
In a Google Images search for Pulitzer Prize-winning photojournalism we were surprised to see the first result: "The Texas Chainsaw Massacre."
Not that Tobe Hooper's 1974 indie horror film isn't worthy of some kind of award for dramatic photography. (Only an unflinching cameraman is brave enough stand down a chainsaw wielding Leatherface.)
But how did a harbinger to the slasher film genre get mixed in with lionized hard-news war photography like "Napalm Girl" and "Saigon Execution?"
Blame the Google Images algorithm for being unable to discern fact from fiction.
In honor of Comic-Con 2010, happening right now in San Diego, we’ve decided to blog about the beloved intersection of journalists as superheroes and newsrooms as Ground Zero for crime fighters.
Perfect Market’s favorite journalistic caped crusader has got to be Superman, a.k.a., Clark Kent.
Not only due to the time Kent spends in the newsroom with his intrepid colleague Lois Lane but, of course, because of Perry White, the irascible editor-in-chief of the Metropolis newspaper Daily Planet.
In celebration of the craft of journalism and the heroic truth squads serialized in these classic comics, I’ve compiled some of the more news-centric Superman quotes and a few photos and comic book pages—all for your viewing pleasure.
Google maintains throughout its positioning with the FTC that much of the innovation in the .jpg)
battle for paid content online must be done by publishers themselves.
Clearly, a publisher’s best chance for winning the digital “war” is in arming themselves with the best, the most up-to-date, and relevant insights into their content, advertising, traffic and revenue potential.
This is Perfect Market's raison d’etre.
Perfect Market made headlines yesterday with the launch of The Vault, our content performance dashboard that arms publishers and newsrooms with revenue and advertising data from their libraries.
What is perhaps most exciting about the press (other than some great buzz) is seeing what others think about The Vault’s promise and potential to help publishers thrive in the search economy.
So what have people been saying?
There is no denying Huffington Post's substantial growth over the past few years.
Where once they were deemed a political blog, today they strive to be "America's Internet Newspaper." The site is well on its way with 22 verticals and a readership and revenue which some have projected to eclipse the New York Times by 2014.
They've got to be doing something right.
It was a misty San Francisco eve and there was not a geek to be found, that was, until you entered the doors of a
dark alleyway into the venue hosting Friday night’s most geek-a-licious event.
The occasion being the Revision3 five-year anniversary party and live Diggnation recording by our ever-so-popular heroes: Kevin Rose and Alex Albrecht. Hordes of fans, engineers, gamers and techies filled the dark-lit hall which was plastered with spotlights, tech banners and tunes that were blasting from everywhere.
The live Digg show looked to have brought in fans from many distant places, including some we met from Ireland. The laser lights turned on while the other music and lights went down. Everyone stared at the projector screens trying to figure out what was about to happen.
First it was Yahoo, then AOL and now Google is starting to encroach on DemandMedia’s “demand” content creation space.
The Financial Times reported yesterday in “Google shadow over new media groups” that the dominant search engine obtained a patent for “technology that could position it to compete with a new breed of digital media companies that are generating story ideas for the internet by mining online search data.”
OMMA Publish kicked off in New York on Wednesday with a conversation between All Things D’s Peter Kafka (@pkafka) and Yahoo’s VP of Media, Jimmy Pitaro.
Pitaro provided background on Yahoo’s decision to buy Associated Content (more on Media Post.) He also revealed that Yahoo’s decision to focus on creating more local original content (rather than strictly linking and aggregating) stemmed from access to greater “audience insight.”
31 August 2010 By Perfect Market
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