The Boston Globe this week implemented a paywall on their www.bostonglobe.com site, the exclusive outlet for content written for the Boston Globe newspaper. The company delved into two new areas in launching a dedicated site for the Boston Globe. First, they implemented a new design and technical approach called responsive publishing. The concept of responsive publishing is that a website should adapt to any browser, device or window size and still look great. Having browsed the Boston Globe site over the last few days on multiple devices, it definitely lives up to this promise. The site looks great. (Jay Budzik, our CTO, is going to be commenting on the technical approach to responsive publishing, so check back.)
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analytics,
paywalls,
Leo Kulp, a Citi analyst, recently reported that if The New York Times lost 20% of its website traffic due to its recently implemented paywall, then the company would need to add 107,000 paid subscribers to make up for lost advertising revenues.
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paywalls,
news business models,
With the Demand Media IPO likely to price within a matter of days, I thought it was a good time to analyze how the company is likely to be valued in the public markets. I have to admit, when I first looked at Demand Media’s S-1 financials, my first thought was “uh oh, another company that thinks it is still 1998”, a time when IPOs, like Boo.com, the Globe.com and eToys, rose to astronomical valuations based not on financial fundamentals, but rather on the seemingly infinite promise of Internet driven growth.
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content farms,
news business models,
24 October 2011 By Perfect Market
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